| PROJECT SUMMARY |
| Tennessee is the second leading state in the US with the number of goats on farms. As the demand for goat meat continues to expand domestically, increased opportunities for meat goat producers to market goat meat, rather than live animals, also exist. However, the transition from goat producer to goat meat marketer is not necessairly an easy one. To complicate matters even more, the regulatory, financial and marketing issues involved with this transition often cause additional complexity. Through a series of pilot workshops in Middle Tennessee and through observations statewide, it is evident that Tennessee meat goat producers need information and training regarding the opportunities, pros and cons, involved with value-added goat meat opportunities. |
| NUMBER OF PARTICIPANTS: 0 |
| TOPICS COVERED |
| Market analysis and outlook |
| Marketing strategies, plans and clubs |
| Direct, wholesale, and processing markets |
| Understanding of economic risks associated with new production technologies |
| Business and strategic planning |
